Art 122 and Art 168 are moderate to advanced level courses grounded graphic design concepts, techniques and practices and their applications in various industries. Over the term students will experience a variety of real-world design challenges in a project-based learning environment. The course also features a focus on operating in a collaborative creative environment centered on peer feedback with an emphasis on personal growth as digital artists and designers.

Most course days will feature a combination of training demos, lecture, discussion and lab time, as such regular attendance is paramount to one’s success in the course.

Structurally, the course is broken up into 3 sections:

• Branding and Products - Designing branding and the application in promotional products in a wide range of media.

• Print media - understanding the core principles of layout for print media in a variety of application

• Challenges - weekly design challenges framed as a combination of a visual theme and a speci c media output.

  The goal of the course is for each student to end the term with a comprehensive portfolio that is suitable future academic and employment applications. As such the course nal involves development of said portfolio with a review from industry professionals.